A modern stack, named openly.
We do not pretend the work is hand-crafted in a vacuum. These are the tools that let one person ship like a much bigger shop. They appear in the colophon of every project — transparency is part of the deliverable.
Claude Opus 4.7
AI partnerPrimary AI partner across writing, code, design ops, and research. Used daily across every project.
active · last call 4m agoVercel · Next.js 16
Web runtimeProduction runtime for every site we ship. Edge-deployed, performance-first by default.
operational · 6 deployments liveFigma 2026
Design toolBrand identity, UI design, and asset production. Source of truth for every visual system we deliver.
open · 12 active filesTypeScript 5.7
LanguageDefault language for every site and software project. Type safety across the front and back end.
active · strict modeCloudflare edge
InfrastructureDNS, edge, security, and CDN for every site we deploy. Sub-100ms global delivery, baked in.
operational · globalIn-house lens
PhotographySony & Fuji bodies. Midwest light. Brand, product, and lifestyle imagery produced in-house. No stock.
active · 2 shoots scheduled
Four practices, one studio.
The same team ships brand, web, software, and photography in a single engagement. The handoffs that usually break across three vendors happen across one desk.
- / 01 BRAND
Brand
Identity systems, naming, voice, and rollout. Built to scale from a single sign to a digital product. Delivered as a working system.
- / 02 WEB
Web
Marketing sites and e-commerce, built on Next.js + Vercel. Fast to ship. Fast to run. Easy for the client team to live in.
- / 03 SOFTWARE
Software
Custom internal tools, dashboards, and AI-augmented workflows for the parts of a business that off-the-shelf software can't reach.
- / 04 PHOTO
Photo
Brand, product, property, and lifestyle photography produced in-house, on location. No stock. Midwest light, real subjects.